Terry O’Reilly has spent more than 35 years studying the art of marketing. From the power of counterintuitive thinking to differentiating your business, O’Reilly is an expert when it comes...

Terry O’Reilly, host of CBC Radio’s Under the Influence, knows marketing from long years in the trenches, first with ad agencies then as co-founder of Pirate Radio and Television. His book, This I...

Terry O’Reilly is the familiar voice behind the hit CBC radio shows O’Reilly on Advertising, The Age of Persuasion, and Under the Influence, where he explores the business, the craft, and the pro...