Choir! Choir! Choir! has sung with Tegan and Sara at the Junos, performed at a David Bowie tribute in New York, and have even taken to the Radio City Music Hall stage with Debbie Harry and The Flaming Lips. A collective led by creative directors Nobu Adilman and Daveed Goldman, the group has amassed a dedicated and passionate community of singers, along with a thriving international fan base on YouTube and beyond. Acclaimed for the ways in which the group brings music alive, its true importance may lie in something much more fundamental: it brings people — of all walks of life — together.
Founded in 2011, Choir! Choir! Choir! requires no auditions – everyone is welcome, and each week between a hundred and three hundred participants show up at a bar or concert hall, to sing and rehearse any number of pop songs (the Beach Boys’ “God Only Knows,” Fleetwood Mac’s “Landslide,” and Toto’s “Africa” have been among the hundreds the group sings).
Daveed and Nobu share the choir’s story with audiences, explaining how being open can lead to great achievements, and how singing with one another can brings teams closer than ever.