Having a great brand in today’s competitive marketplace is essential to even survive. To take your brand to the next level, it is important to enhance the entire brand experience. This program will give you the strategies and skills necessary to up-level your brand experience so that you can become the emotional favorite. Your team will learn how to effectively elevate all customer touch points internally and externally, and learn how to create brand alignment through all distribution channels.

Learn state-of-the-art strategies and tactics to give you competitive advantage that will help you outsell or outservice your competition. The purpose of this program is to help place you and your company in the preferred position every time and show you how to establish a powerful sales process and shorten the sales cycle.

In business, Rainmakers are the rare breed who bring in new business and win accounts with almost magical ease, generating substantial new business from markets that might seem to others to be too challenging. Rainmakers see opportunity where others see only defeat. And it’s no surprise that Rainmakers are the most highly sought after sales professionals in every industry. In this presentation, Michael Vickers shows you exactly what it takes to ascend to the elite level of the Rainmaker and how you can achieve greater success in your sales career and your life.

We all persuade every day. In our personal and professional lives, our ability to influence or be influenced can have a significant impact on us. Effective persuasion requires an understanding of the true needs of the person we are persuading. Understanding the client’s criteria for action and presenting information or solutions in a way that is congruent with their desires will activate the brain’s internal triggers for making decisions and improve your sales effectiveness. Persuasion & Influence is more of a science than it is an art. It is a process, not an event.

In this entertaining and informative presentation, Michael will share with you the Persuasion model and the steps to build your strategy on. He will also identify and show you how to employ the nine emotional triggers that clients use to make their purchasing and investment decisions.

Michael Vicker’s Rainmaker Professional Sales Coaching System is an innovative business development methodology that will improve the skills and performance levels of your sales professionals. In today’s turbulent marketplace, changes in the buying process are creating fundamental changes in the sales process. The capability of your sales force to facilitate the buying process will have a direct impact on your bottom line. The Rainmaker Professional Sales System will teach your sales team state-of-the art strategies and tactics to give your company a distinct advantage and help you out-position and out-sell the competition by aligning their sales process with the customers buying process.

Your team will learn how to create a powerful sales process that is aligned with the customers buying process and that gives them access to key decision makers within the organization. They’ll learn how to develop and ask strategic “high value” questions that will uncover needs and position your company as the preferred provider in your industry. They’ll discover the secret to presenting solutions that make sense to the customer and shorten the sales process by triggering the customer’s buying emotions.

Michael Vicker’s negotiation and value-added strategies will ensure that you maximize customer value while improving profitability. This training is designed to create sustained performance improvement rather than the quick fix typical of many training programs.

With greater insight into the customers buying process, your sales professionals can understand how customers want to buy and can adjust their sales process to dramatically increase their sales results.  Whether you are only training a handful or hundreds of sales associates, this training is filled with countless strategies that will help you differentiate yourself and your company from the competition.