Lital Marom

Lital Marom

Innovation Strategist and Visionary

A thought leader on agile business processes, digital transformation, and the future of work, Lital Marom is an expert at helping organizations unlock the potential of their business by leveraging emerging technologies and new economic models. In her practical and engaging talks, she inspires business leaders to “disrupt themselves” and push beyond their limitations to future proof their businesses.

Lital led the sales and global strategy of several Fortune 100 corporations across three continents before founding four companies. Currently the founder and president of the consultancy UNFOLD, Lital works closely with leading global brands to drive digital transformation through the integration of new business models and the application of emerging technologies, such as distributed ledgers (blockchain), artificial intelligence (AI), and machine learning (ML). Lital is also the founder of The Academy of Tomorrow where she helps equip young professionals with the skillsets needed to become creative leaders in the 21st century.

A sought-after keynote speaker, Lital focuses on innovation, digital disruption, new economies of scale, growth strategies, leadership in the 21st century and the future of work. She has spoken at TEDx Amsterdam, Mobile World Congress Asia, Interactive Advertising Bureau (IAB), Canadian Internet Marketing Conference, iHollywood, and many industry conferences around the world. She has also led masterclasses and innovation sprints through UNFOLD, Spark Institute, IBS Business School and Singularity University.

Lital holds a computer science and business degrees from the Interdisciplinary Center Herzliya. She also studied investment banking at NYU’s Stern School of Business, transformative strategies and artificial intelligence at MIT’s Sloan School of Management, and is a fellow of THNK School of Creative Leadership.

Think BIG and Act FAST

A new breed of companies are growing and scaling at a pace never seen before. Many are reaching $1B market CAPs in a matter of years, some in a matter of months. Their secret? A platform business model.

For classic companies born before the digital era, it’s a whole new world where age, size, sales, and market CAP won’t guarantee market presence tomorrow. But there’s hope—Lital Marom shares the unique opportunities and key advantages that classic companies have over today’s modern startups. Opportunities and advantages to tap into new markets and new sources of revenue using the assets and capabilities that they already have.

In this talk, Lital Marom shows classic companies how to disrupt themselves before someone else does—by thinking big and acting fast.

Shaping the Future of Work

As technology transformed our economy over the past decades, the types of skills required of employees have changed drastically and will continue to do so.

What is it that allows some to adapt, re-think and disrupt, whilst others are left behind? How can we prepare employees for a new world of work amidst constant change and unprecedented technological upheaval?

In this talk Lital Marom, reveals the forces that are causing disruption in our economy and how they are changing and shaping the way we need to think about up-skilling and re-skilling the workforce.

Digital transformation is a major component of business strategy today, and focusing on employee learning and skills can be a major competitive advantage.

Learning Objectives

  • Learn about the foundation of the new world of work
  • Hear about the critical skills required to succeed in the world of tomorrow
  • Get inspired by examples of companies that embrace a new approach to learning

Winning in the Digital Economy

Today companies must continuously innovate — and do it organization-wide — in order to actively shape their future. Innovation is no longer only the responsibility of the R&D department. It’s a collective effort across all teams. Organizations must empower their employees to achieve high performance as they re-think, re-imagine, and re-formulate boundaries in the pursuit of customer-centric innovation.

In this talk Lital will introduce the most ground-breaking shifts and developments in our economy that effect every single business today. She equips sales teams with an entrepreneurial mindset and skillsets required to future proof their business, build long-trusted customer relationships and shape their ongoing success.

The Innovation Framework

Welcome to the exponential economy, where a new breed of companies is growing and scaling at a pace never seen before. What do they all have in common? The innovation framework.

Lital Marom and her team at UNFOLD created the innovation framework to help companies grow and scale their business exponentially. It captures underlying patterns of successful companies in the digital economy, and outlines opportunities organizations can use to tap into new markets and revenue streams, while leveraging existing assets and capabilities.

In this talk, Marom shows brands how to use the innovation framework to scale faster, increase profit, and dominate the market.

Digital Transformation and Growth

Shifting from an incremental to an exponential strategy is the first step towards real transformative growth. Much of this transformation is a result of rapidly accelerating exponential technologies such as Infinite Computing, Artificial Intelligence, Robotics, 3D Printing, Sensors, Networks, and Synthetic Biology.

During this presentation, you will get a real sense of the shifts (taking examples from multiple industries) and the key principles that separate successful companies from the unsuccessful ones in the digital economy. Lital will explain how you could identify opportunities to innovate and transform your own business model before someone else will.

Additional Topics

  • Attention: The New Creative Currency
  • Innovation
  • The Platform Economy: New Business Models
  • Artificial Intelligence
  • Emerging Technologies (AI, Blockchain, Deep Learning, IoT, etc)
  • The Future of Banking/ Insurance / Tourism /Retail / Real Estate
  • Redefining Leadership