Future of Work Expert
Cheryl Cran helps leaders and their teams to build future workplaces, today. Recognized as the #1 Future of Work influencer by Onalytica, Cran’s research into the future of work, technology, and leadership, driven by her “people first” and digital second philosophy, helps companies build the leadership capacity needed to change the world through business. For more than two decades, thousands of her clients have benefited from her expertise resulting in growth, evolution, and success.
Currently the founder of NextMapping and CEO of parent company Synthesis at Work Inc., Cran’s background is senior leadership in the corporate finance and insurance industries. After ten successful years, she was head-hunted by a national financial insurance company to head up their regional portfolio, where she helped to increase market share by more than 30% in just two years.
Cran developed NextMapping as a proprietary business solution brand to encompass all of her work and research on the future of work and the leadership needed to navigate change in the workplace. She believes that digital transformation in the workplace must focus on how technology can enhance outcomes for people. Her clients have included AT&T, Bell Mobility, Omnitel, Gartner, British Telcomm, Manulife, as well as mid-sized companies and entrepreneurs in industries such as technology, health, agriculture, finance, insurance, and more
Cran is the author of nine books, including NextMapping: Anticipate, Navigate, and create the Future of Work; The Art of Change Leadership: Driving Transformation in a Fast-Paced World; 101 Ways to Make Generations X, Y and Zoomers Happy at Work; and Leadership Mastery In a Digital Age. Her work has been featured in publications such as the Huffington Post, Forbes, IABC Magazine, Law Magazine, Metro New York, Entrepreneur Magazine, Readers Digest, CBS Online, NBC Online, Fox Online and more.