Now more than ever, business leaders are looking for fresh ideas, new understanding, and actionable insights to jumpstart their business. Brand building expert Denise Lee Yohn inspires, informs, and instructs them with a completely different way of thinking about their business. The author of What Great Brands Do, Denise blends  twenty-five years of experience working with world-class brands including Sony and Frito-Lay with a talent for inspiring audiences. We’re thrilled to put Denise in our Spotlight On today (watch above).