Jackie Huba’s work has been called “the word-of-mouth-gospel” by Forbes magazine. An expert on creating and sustaining customer loyalty, Jackie is the bestselling author of Monster Loyalty: How ...

Lady Gaga made her debut in 2005 and within four years she had tens of millions of passionate fans. Today, she is sixth on Twitter’s Most Followers list and Forbes named her the 16th most powerful c...

Denise Lee Yohn is a brand building expert and the author of the new book, What Great Brands Do, which illustrates how the world’s greatest brands have elevated brand-building from a niche marketi...

What are the seven business lessons you can learn from Lady Gaga?! Jackie Huba, whose work was called “word of mouth gospel” by Forbes magazine, shares wildly successful strategies for attracting�...