Blog Category: Digital Marketing

A Social Media Master Class

March 9, 2012 by Speakers' Spotlight

If you have not seen the Kony 2012 video, you may be living under a rock. It is, without question, the hottest viral video sensation the Internet has seen in a long time. Looking beyond the forty mil...

Mitch Joel

Halftime in America: The Power of Story

February 24, 2012 by Speakers' Spotlight

A day or so ago on the Harvard Business Review Readers discussion group the topic was posted: What did you learn from the best Super Bowl ad? The Super Bowl is a huge marketing showcase… of which ...

David Hurst

How 3 Great Companies Work

February 23, 2012 by Speakers' Spotlight

Einstein observed that no matter how smart you are, or how long you ponder, you can never be sure how a watch works unless you look inside. He was making a point about understanding the universe, whic...

Geoff Colvin