Richard Robbins

Integrity-Powered Leadership and Sales Coach

The secret to becoming a truly effective leader and influencer of others lies in mastering control over one person first and foremost: yourself. Integrity powered leadership and sales coach Richard Robbins believes that successful leaders are those who are able to “practise what they preach.” Robbins’s unique approach has helped thousands of leaders at all levels achieve breakthrough increases in sales and production by leading through example.

An award-winning sales professional, international speaker, sales trainer, and master business coach, Robbins is also the founder and CEO of one of Canada’s top coaching and training organizations. As a speaker, his clients have include Scienta Health Group and Brookfield Real Estate Services. He is the author of Deliver the Unexpected: A Business Fable and Six Other New Truths for Business Success.

Mastering Leadership of One

Becoming an Integrity-Powered Leader™

The secret to becoming a truly effective leader and influencer of others lies in mastering leadership and influence over one first: our self. The greatest challenge for most however is not in knowing what to do, it is doing what we already know. Information, knowledge, strategies and ideas are abundant in today’s high tech world, but taking consistent action in line with our values is what truly sets the good apart from the great; and the ordinary from the extraordinary.

Many of us think that leadership applies only to executives, managers or those with power and influence over others but nothing could be further from the truth. In all great companies, great families and great communities, you will find great integrity-powered leaders. Integrity-Powered Leadership™ is one of the most powerful forms of leadership that exists. It is honouring our self and others with our word. It is when we are not a slave to our impulses but the master of ourselves. Integrity-Powered Leaders™ have reached the highest level of personal power and professional freedom because they understand that who they get to become on their journey will always be more valuable than anything they get in return.

Key takeaways:

  • Understand the human psychology behind why we do what we do, when we know what we know
  • Learn key steps to create an unstoppable mindset and push through obstacles you never thought possible
  • Learn a highly advanced self-management (vs. time management) system for majoring in majors (not minors) and living guilt-free
  • Implement the Integrity Tracker™ System – a daily/weekly execution tool for explosive performance results

The Art of Strategic Influence

Creating consistency and certainty in the business of sales.

If you are like most sales professionals, more often than not, you struggle daily with uncertainty and inconsistent income. Imagine beginning each year with absolute certainty, knowing it will be better than your last. As sales professionals, we must understand that “sales” is nothing more than the influence one has over another. As such, the strongest influencers are always the best sales people. The primary objective for any sales professional must be to assist people in making decisions that are in their best interest and the greatest tool we have is education. As sales professionals, our goal should be to educate our prospects not sell our prospects.

The value we bring to our prospects will always rest in the difference between what our prospects already know and what we are able educate them on what they don’t know. The ability to educate another on “ what they don’t know they don’t know” creates what I refer to as inspirational dissatisfaction. When our prospects learn something they didn’t know, they are inspired to make educated decisions. And educated prospects buy based on value whereas uneducated prospects buy based on price. As sales professionals, we must become known for what we know, rather than what we sell. We do this through the art and science of strategic influence.

Key takeaways:

  • Become a master influencer through the education process
  • Create inspirationally dissatisfied prospects by closing the gap between what they know and what they don’t know they don’t know
  • Understand the top four reasons why a prospect would choose not move forward with you
  • Eliminate the dreaded sales slump and create consistency of sales
  • Understand the three deadly mistakes to avoid in any sales presentation

Compete to Be Unique

Creating a competitive-free zone.

One of the greatest challenges facing many people and organizations today is their inability to stand out when what they are offering appears to most as the same products or services that everyone else is offering. So how do you set yourself apart and create a “competitive free” zone? The answer, BE different, and not just for appearance sake, you must truly BE unique. The good news is you are unique – there is no one else in the world just like you. Any person, professional or organization can create their own “competitive free” zone by first identifying, then announcing to the world, their UNIQUE contribution. It’s time to stop competing to be the best in the same game everyone else is playing. Create your own game, design your own playing field and start competing to be unique.

Key Takeaways:

  • How to set yourself apart from the competition
  • How to move customers beyond loyalty
  • How to avoid the deadly trap of competitive convergence where price becomes the primary issue
  • How to build a profitable and sustainable business that makes a lasting, meaningful and unique contribution.
  • How to put the fun, excitement and passion into what you do

Ignite your Business and your Life.

Everyone is capable of exponential growth, both personally and professionally. We don’t have to settle for things as they are now or even be content with improving things incrementally or gradually. Success does not have to be hard, in fact, if it isn’t easy, chances are, it is not sustainable.

Richard Robbins has had the privilege of studying and working with hundreds of thousands of top performing professionals from across the globe, and after decades of research and breakthrough development, Richard Robbins has found a way to put the fun, excitement, enthusiasm and profit back in your business, and ultimately your life. The Natural Achiever™ Formula is on the of the most revolutionary achievement systems that exists today. It breathes life into any business and life helping you build a profitable, sustainable business and life your way, using your own natural abilities and working daily in your “sweet spot.”

Key Takeaways:

  • Learn key steps to achieve sustainable performance breakthroughs
  • Understand the 5 Step Achievement Formula for achieving any desired result in your business and your life
  • Learn how to shatter self-imposed limitations and glass ceilings
  • Harness the power of internal motivation and keep the fire and drive alive