
Cato & Vaughan
Car/Business
As seen on CTV, BNN and in the The Globe and Mail, journalists Jeremy Cato and Michael Vaughan report on the automotive industry in their television show Car/Business. Cato and Vaughan's live performances are funny and insightful and full of the most interesting new automotive products and highly entertaining stories and views about them. Every Cato and Vaughan performance is fresh, based on recent journalism and proven research skill. It's delivered with flair and wit and features lots of video from the show.
Jeremy Cato and Michael Vaughan have achieved a level of visibility, popularity and credibility never before seen in Canadian automotive journalism.
Their television series Car/Business, now in its third successful year, is on the full CTV Network every Saturday and is also broadcast in primetime on Report on Business Television. Their newspaper columns appear every Thursday in The Globe and Mail Wheels Section. Their on-line presence is important and growing through Globeandmail.com.
Cato and Vaughan have a unique ability as journalists and communicators to connect with automobile consumers and the industry through their insightful and funny take on the world's most exciting business.
Their live performances are like their television show and their columns – full of the most interesting new products and highly entertaining stories and views about them.
Every Cato and Vaughan performance is fresh, based on recent journalism and proven research skill. It's delivered with flair and wit.
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Car/Business
Cato and Vaughan introduce exciting new automotive products and trends and then elaborate on what they mean to the market. The presentation is embellished by the use of clips from the television series. New products could be driven on stage with the designers and engineers who created them, if so desired. The questions and answer period is always energetic and hilarious.
The presentation targets:
Corporate Events
Sales meetings, planning events, annual dinners - employees and clients love the excitement of new cars and enjoy Cato and Vaughan's inside accounts of winners and losers in this high energy industry.
Automotive Events
Car shows, dealers meetings, sales launches and product introductions are all perfect opportunities for automotive insight and entertainment from Cato and Vaughan.
Automotive Aftermarket Events
Companies with consumer events could be perfectly built around a Car/Business live performance.
Branded Entertainment
Corporate sponsors can create branded events along side regional Car Shows or anywhere people gather to learn something and be entertained.
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