Ryan Estis challenges conventional thinking on corporate culture, communication, client acquisition, brand ambassadorship and change. The former chief strategy officer for the marketing division of McCann Erickson, he helps companies, leaders, and sellers more effectively connect to their two most important audiences: employees and customers. Guiding audiences through the realities of the new economy, he blends interaction, energy, and actionable content to transform and elevate your business outcomes. Above, Ryan shares his thoughts on how to turn ideas into action.
We’ve all been there: You read an inspiring new book, attend a week-long conference, or have an energizing, exciting phone call. You’re bursting with energy and new ideas.
Then you go back to your inbox, turn your attention to the next fire that needs to be put out and slip back into your routine and to-do list, abandoning your big new ideas and the commitment required to change. It happens to everyone. Habits are hard to break and the reality is that real change is really hard work.
The problem is that inspiration is almost never enough to sustain change and achieve a meaningful breakthrough result.
To take performance in any area to the next level, you need a clear course of focused, determined action.
Action mitigates fear, moves people beyond their comfort zone and is a catalyst to create the momentum necessary to deliver real, lasting change.
If you want to play on the next level, you need an action plan!
- What is your desired outcome?
- What needs to change?
- What are your immediate next steps?
- What 3 commitments can you make in the next 30 days?
- How are you going to measure progress toward the desired outcome?
- What will be different when you cross the finish line? How will that feel?
Decide and commit right now! Did you create a plan? In the video above, I share why it’s so important to THINK BIG and how you can turn your own inspiration into action.
Ryan Estis/March, 2015
