Blog

January 23, 2012 by Speakers' Spotlight

Thought for Food: How to Scientifically Think Yourself Thin

Guest blog from Piers Steel

Dr. Piers Steel is one of the world’s foremost researchers and speakers on the science of motivation and procrastination. Although he has researched human potential and performance from a variety of perspectives, Steel’s primary focus has continued to be on the subject of procrastination. His research and discoveries were published in his bestselling book, The Procrastination Equation, and he has appeared in countless media outlets around the world, including Psychology Today, New Scientist, Good Housekeeping and The New Yorker. Presently, Steel is setting up a behavioural lab at the University of Calgary to conduct cutting-edge procrastination research and partnering with the Seaman Family Centre to carry out neurobiological studies on why people put off despite expecting to be worse off.

So how is your diet going? Chances are you are on one or that there is a diet in your future. The majority of Americans think about dieting all year round, with as many as 41 percent on a diet at any given time, in an attempt to lose an average of thirty-seven pounds. Britons aren’t far behind: about a third are constantly on a diet. The statistics for the rest of Europe, even France, are similar. We all seem to have a few pounds or kilograms to lose and have trouble doing it.

Let me see if I can peak your interest in a helpful idea. Right now, we all know what we need to do to shed the weight: eat less and exercise more. No mystery here. The problem, then, isn’t with our knowledge but our ability to put this knowledge into action. We try to eat less, to get to the gym, but we can’t find the motivation to follow through. Resigning ourselves to our predicament, we end up looking for the easy but probably ineffective, like the fad diets from dubious Internet advertisements. This makes it a mental issue, not a physical one, and since the source of our problems are in our minds, so will be the solution.

Everything is created twice, first mentally and then physically. First comes belief and then comes action.  However, if the belief isn’t nurtured, and more importantly, shaped in a very particular fashion, the actions won’t follow. There are two mental tricks that you need to master. These techniques require precision. Get the details wrong, and they will backfire and actually work against you.

The mind’s imagination can play two roles. One is a call to action, to change belief into reality. The other is fantasy, to allow us to gain satisfaction and enjoyment from afar by simply imagining what it would be like. The first helps with getting stuff done. The second replaces getting stuff done. We will need to use both in our efforts to lose weight.

The first method, the call to action, I’ve written about before in “The Motivational Wisdom of Lady Gaga versus The Secret.” To acquire the motivation to act, you mentally contrast where you are right now after first imagining where you want to be. Note the order of that, first you fantasize about being the ideal weight and then you reflect on the weight you are now. Here’s a walkthrough from my book The Procrastination Equation:

 Mentally capture that feeling of vigor that will infuse your body and all the activities you’ll engage in with friends and family, once you’re in shape. As a parent, for example, it might be playing with your kids again. Now contrast that with where you are now. You are tired and rubbery, spending far too much time in front of the TV. Doesn’t feel good, does it? But it does make you want to do something about it.

So first you think about the positives and how virtuous you are going to feel from working out, how slender and enviable you are going to look by eating smaller portions and exercising more. Then you will contrast that feeling with the guilt and frustration you feel by doing nothing. Do just the positive fantasizing and often that’s all what you end up doing.

The second method is from a recent Science article by Morewedge, Huh, and Vosgerau, titled “Thought for food: Imagine consumption reduces actual consumption.” In a productive way, they exploit the fact that fantasy can take the place of action. Instead of having people fantasize about having lost weight, which would ultimately hurt their dieting efforts, they had them vividly imagine themselves eating a bowl of chocolate M&M’s, thirty of them to be precise. As per their title, imagining consuming a treat can take the place of the treat itself. Those who took the time to fantasize about a chocolate indulgence actually ate fewer M&M’s when a real bowl was presented to them. The trick here is to pay attention to the degree of fantasy. You didn’t get the effect when people imagined eating only three M&Ms; it wasn’t enough to satiate. You had to imagine all thirty of them.

So the next time you have a main course to order, imagine how great you will feel by choosing the healthy option. Then follow that up with reflecting on how lousy you will feel if you went with the high-fat status quo. And for dessert, imagine eating it, mouthful by mouthful, taking the time to visualize each bite. For a cheesecake or an ice cream parfait, that’s 15 to 20 loving spoonfuls. With the right degree of fantasy, you are on your way to be at the weight you always wanted for yourself.

 

 

 


Speakers' Spotlight represents a wide variety of motivational speakers who present energetic talks that will inspire you and your staff to take action, be it in your personal lives, your workplace, or both. Read More

Conference Speakers

The Impact of a Speech Can Last Forever

Speakers' Spotlight represents a talented roster of some of the world's most extraordinary conference speakers. Our conference speakers' experience is as broad as it is deep, and they are all leaders in their fields, which include business, politics, sports, the media, academia, science, technology, culture and entertainment. Our conference speakers are thought-provoking and action-oriented and leave their audiences, whether speaking to a group of 10, 100, 1000 or more, enlightened and inspired.

Speakers' Spotlight's conference speakers frequently go the extra mile to be in touch with meeting planners - or even CEOs and presidents of companies and organizations themselves - in advance of their talks in order to tailor the message and hit on key points specific to the client's needs. Our conference speakers arrive on time, and will have conferred with you in advance to ensure they have everything they need in order to deliver an impactful speech. Our conference speakers frequently use well designed visuals, such as photos, slide shows, or video clips to bring other elements of interest into their talks, and our conference speakers frequently build-in time during their talks to allow for an audience Q&A, ensuring your staff has a chance to ask questions of the particular conference speaker they have just heard.

Some of our conference speakers in high demand include David Chilton, Bruce Croxon, General Rick Hillier, Clara Hughes, Ron James, Amanda Lang, Stephen Lewis, Patricia Lovett-Reid, Mark Kielburger, Kevin O'Leary, Jeff Rubin, and Margaret Trudeau.

Speakers' Spotlight is committed to serving the diverse needs of the corporations, organizations, companies, non-profit and government groups that contact us when seeking conference speakers, and we work hard to find the conference speakers that will best meet and exceed your needs. Whatever you require are when it comes to conference speakers, Speakers' Spotlight will work had to ensure that you get the conference speakers that are right for you.

Keynote Speakers

Speakers' Spotlight: The Key Ingredient To Finding Your Perfect Speakers

Speakers' Spotlight represents a vast roster of some of the world's most extraordinary keynote speakers in fields such as business, politics, sports, the media, academia, science, technology, culture and entertainment. Our keynote speakers run the gauntlet from spoken word poet Sarah Kay, to business guru Simon Sinek; from young athlete Olympic athlete Adam van Koeverden to the wrongly incarcerated former boxer Ruben Carter; from Margaret Trudeau to her son Justin Trudeau. Whatever your needs are for your keynote speakers, Speakers' Spotlight the keynote speakers that will fill them.

Our keynote speakers can adjust their talks to suit your needs, whether you're looking for an address by keynote speakers of 15, 30, or 45 minutes or more, our keynote speakers will confer with you before your engagement to ensure that their talks meet your needs. Our keynote speakers frequently adjust their speeches to include important talking points your organization or company needs emphasized, and will also often adjust content so it is individually tailored to your audience. For instance, if your audience is primarily those in the auto industry, our keynote speakers will draw on anecdotes from that industry in order to ensure their speech is relatable. Our keynote speakers are usually available in the days and weeks prior to your event to discuss your needs and go over any details (such as audio visual requirements) that arise.

Speakers' Spotlight is committed to meeting the different needs of the corporations, organizations, companies, non-profit and government groups that contact us when seeking keynote speakers, and we work hard to find the keynote speakers that will provide the best match for your event. Whatever you require are when it comes to keynote speakers, Speakers' Spotlight will work had to ensure that you get the keynote speakers that are right for you.

Motivational Speakers

Motivating the world

Speakers' Spotlight represents a wide variety of motivational speakers who present energetic talks that will inspire leaders and employees to take action, be it in their personal lives, their workplace, or both. Speakers' Spotlight's motivational speakers address everything from encouraging audiences to adapt healthy lifestyles to unifying groups to achieve professional goals. Our motivational speakers work with an astonishing range of companies in sectors such as science, technology, finance, advertising, and manufacturing, as well as professional organizations, cultural institutions, and non-profit entities and government, throughout North American and around the world.

Motivational speakers that work with Speakers' Spotlight frequently go the extra mile to be in touch with meeting planners - or even CEOs and presidents of companies and organizations themselves - in advance of their talks in order to tailor the message and hit on key points specific to the client's needs. Our motivational speakers arrive on time, work with the client in advance to ensure the proper set up of their audio/visual needs so that everything will go smoothly when they hit the stage, and often include Q&A sessions in their talks so that your staff can ask any questions of our motivational speakers that they may wish.

Using Speakers' Spotlight to book your motivational speakers obviously offers many advantages. You reap the benefits of our experience and expertise, as we can help you select the best motivational speakers for your motivational speakers' engagement.

Our motivational speakers include prominent motivational speakers - and many of them household names -- such as Roberta Bondar, Michael "Pinball" Clemons, Terry Evanshen, Scott Harrison, John Izzo, Simon Jackson, Craig Kielburger, Dr. Samantha Nutt, Simon Sinek, Severn Cullis-Suzuki and Brett Wilson.

Whatever your needs are when it comes to motivational speakers, Speakers' Spotlight has the motivational speakers that will both meet -- and exceed -- your expectations.

Zync is a marketing agency specializing in corporate brand identity and responsive web design.